Should Visitor Attractions in Scotland consider Dynamic Pricing?
Resources for attendees of the ASVA Cultural Connections Conference 2023
Should Visitor Attractions in Scotland consider Dynamic Pricing? Read More »
Visitor Attractions
UK Heritage Pulse goes from strength to strength
UK Heritage Pulse is the nationwide panel of professionals and volunteers working in the heritage sector. The panel is operated by Baker Richards and Indigo Ltd for the National Lottery Heritage Fund, Historic England and partners including DCMS. Now entering its second year, the panel is going from strength to strength. In May 2023, Pulse
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“Price isn’t the problem” – is that always true?
With ticket price differentiation reaching new extremes, David Reece considers the longer-term consequences and asks if we should be entering a new era of pricing.
“Price isn’t the problem” – is that always true? Read More »
Weathering the inflationary storm
Faced with inflation and a squeeze on consumer spending, how can arts organisations weather this financial storm? David Reece looks at both increasing and reducing prices.
Weathering the inflationary storm Read More »
Market research: When might a Surveymonkey be bananas?
There are many misconceptions about market research and who is or isn’t qualified to undertake it. Robin Cantrill-Fenwick unravels its mysteries.
Market research: When might a Surveymonkey be bananas? Read More »
Dynamic pricing on trial: guilty or not guilty?
Thanks to the pandemic and the rising cost of living, a widespread pricing practice is back in the spotlight. Robin Cantrill-Fenwick rises to address the jury.
Dynamic pricing on trial: guilty or not guilty? Read More »
What does your pricing say about you?
I was getting my hair cut the other day when I noticed the prices on the wall included a discounted rate for over 65s on a Wednesday. Why do seniors get a discount on Wednesdays? The barber didn’t know. It’s just always been like that. Did it make any difference? Not really, it was actually
What does your pricing say about you? Read More »
Emotional resilience will be a key skill for 2022
While many arts and culture organisations are concerned about their financial viability, emotional resilience will also be essential to seeing out the pandemic, argues Robin Cantrill-Fenwick.
Emotional resilience will be a key skill for 2022 Read More »
Historic data: is it really history?
The era of Coronavirus created an 18-month crevasse in our databases. As we climb up the other side, what is the role of historic data?
With some questioning the usefulness of pre-pandemic datasets, Libby Papakyriacou argues that now more than ever, understanding historic data is crucial to recovery.
Historic data: is it really history? Read More »